INVESTMENT
New grants are expanding regenerative farming pilots, giving farmers and food companies a low-risk way to test practices and supply resilience
12 Jan 2026

On America’s farms, regenerative agriculture is edging from slogan to practice. A new round of grants is nudging it along, not with sweeping mandates, but with modest sums aimed at careful trials in real fields.
The National Fish and Wildlife Foundation has awarded $14.7m to regenerative-agriculture projects across the country, drawing in a further $7m in matching funds from public agencies and private firms. The intention is not to remake farming overnight. By easing early financial risk, the grants give farmers room to experiment, and to fail, without betting the farm.
What distinguishes these efforts is their focus on coordination. Rather than backing isolated changes, the funding supports bundles of practices across regions or producer networks. Farmers are testing reduced tillage, better water management and more precise grazing. Because the pilots span crops, climates and business models, they promise something agriculture often lacks: comparable data on what works, where, and at what cost.
Big food and retail companies are watching closely. General Mills, Walmart and J.M. Smucker are among those involved through partnerships linked to particular sourcing regions. Their interest is practical. These projects serve as learning labs, helping firms judge whether soil-focused practices can improve long-term supply reliability without upsetting existing supplier relationships.
The federal government is also lending a hand. The Department of Agriculture’s Natural Resources Conservation Service is aligning its conservation programmes with the pilots, smoothing paperwork and nudging measurement towards common standards. For farmers, that matters. Less friction makes participation easier, and shared metrics make results easier to compare.
Yet doubts remain. Grants expire, and many producers want clearer market signals before committing for good. Without steady demand or longer-term contracts, enthusiasm could fade once the money runs out.
For now, experimentation has momentum. Supporters see these grants as a bridge between scattered trials and wider change. If early results draw in deeper private investment, regenerative farming may finally move beyond pilot plots and into the American mainstream.
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